Tools / Website Color Palette & Brand Color Extractor (Bulk)

Website Color Palette & Brand Color Extractor (Bulk)

Extract the color palette and likely brand color from any websites. Input: urls. Output (JSON/CSV): one row per item with inputUrl, primaryColor, themeColor, topHex, distinctColors, cssFilesRead.

Run it on Apify Store →

What it's for

• Pull a prospect's brand colors to personalize mockups or proposals
• Audit color consistency across your sites
• Feed brand palettes into design or AI image tools

Example input

{
 "urls": [
  "https://therealtour360.com",
  "https://stripe.com",
  "https://github.com",
  "https://apify.com",
  "not a url ::"
 ]
}

Example output

{
  "inputUrl": "https://stripe.com",
  "finalUrl": "https://stripe.com/",
  "primaryColor": "#533afd",
  "themeColor": null,
  "palette": [
    {
      "hex": "#000000",
      "uses": 44,
      "share": 6.8,
      "luminance": 0
    },
    {
      "hex": "#ffffff",
      "uses": 41,
      "share": 6.3,
      "luminance": 1
    },
    {
      "hex": "#32325d",
      "uses": 22,
      "share": 3.4,
      "luminance": 0.037
    },
    {
      "hex": "#533afd",
      "uses": 18,
      "share": 2.8,
      "luminance": 0.12
    },
    "…"
  ],
  "topHex": [
    "#000000",
    "#ffffff",
    "#32325d",
    "#533afd",
    "…"
  ],
  "cssVariables": {
    "--hds-color-core-brand-25": "#f5f5ff",
    "--hds-color-core-brand-25A": "#acacff",
    "--hds-color-core-brand-50": "#e8e9ff",
    "--hds-color-core-brand-50A": "#a3a7ff",
    "--hds-color-core-brand-75": "#e2e4ff",
    "--hds-color-core-brand-100": "#d6d9fc",
    "--hds-color-core-brand-100A": "#7680f5",
    "--hds-color-core-brand-200": "#b9b9f9",
    "--hds-color-core-brand-300": "#9a9afe",
    "--hds-color-core-brand-400": "#7f7dfc",
    "--hds-color-core-brand-400A": "#5452fb",
    "--hds-color-core-brand-500": "#665efd",
    "--hds-color-core-brand-600": "#533afd",
    "--hds-color-core-brand-700": "#4032c8",
    "--hds-color-core-brand-800": "#2e2b8c",
    "--hds-color-core-brand-900": "#1c1e54",
    "--hds-color-core-brand-925": "#1c1e54",
    "--hds-color-core-brand-950": "#161741"
  },
  "distinctColors": 260,
  "cssFilesRead": 5
}

Input reference

Pricing

Pay per event: Site analyzed $0.001. Plus Apify's small per-run start fee. Apify's free plan includes monthly credit to try it.

How to run

1. Open the Store page and click Try for free.
2. Fill in the input (or paste the example JSON in the JSON tab).
3. Click Start, then export results as CSV, Excel or JSON, or call it via the Apify API.
4. Optional: add a Schedule and a webhook/Slack/email integration for ongoing monitoring.

Open Website Color Palette & Brand Color Extractor (Bulk) on Apify →